by Amplitude Marketing | Mar 2, 2022 | Digital Marketing
I’m willing to bet that today, the typical campaign at any brand uses a media mix. This refers to the process of using multiple channels to meet marketing goals. The question is, how exactly does it help brands better plan campaigns? Let’s dive into how it works,...
by Amplitude Marketing | Mar 2, 2022 | Digital Marketing
As a marketer, you’ve probably wondered which Instagram video format would perform the best for your audience. To help you, we asked consumers what type of video formats they watch the most. Plus, we surveyed marketers to discover their Instagram marketing...
by Amplitude Marketing | Mar 2, 2022 | Digital Marketing
Take a minute to think about the best mentor you’ve ever had. It could be your manager, a colleague, a parent, a friend, a coach, a college professor. Then, you reach a point in your life where you have the chance to do the same for someone else. It can be both...
by Amplitude Marketing | Mar 2, 2022 | Digital Marketing
Your new business’s grand opening isn’t just a one-day event—it includes a buildup to your big moment. Whether you’re opening your first business or your 10th, a launch is cause for celebration. Here, we’ll look at real examples of virtual grand openings, in-store...
by Amplitude Marketing | Mar 1, 2022 | Digital Marketing
Roc Pilon was just 19 years old when he turned his passion for power lifting and working out into a business. He launched Gymreapers, an equipment and apparel company that makes affordable, stylish products or gym goers and athletes. In this episode of Shopify...
by Amplitude Marketing | Mar 1, 2022 | Digital Marketing
If you run an online store, putting some of your profits towards tax-deductible business expenses can help your business grow and give you a break come tax season. Even day-to-day expenses—car trips to the post office, or the electricity bill for your home...