![Which Social Media Channels are Gaining and Losing Steam? [New Consumer and Platform Data]](https://amplitudemktg.com/wp-content/uploads/2022/09/ebf9ec8e-a468-455a-943e-80aa4e6be694-3.png)
by Amplitude Marketing | Sep 20, 2022 | Digital Marketing
These days, it feels like everyone is on social media. But make no mistake, not everyone is on every channel. As marketers, it’s important to know your audience’s favorite social channels. For instance, if you’re selling retirement homes, it’s...
by Amplitude Marketing | Sep 20, 2022 | Digital Marketing
According to our 2022 Marketing Trends Survey report, 34% of marketers plan to stop leveraging podcasts or other audio content in 2022. It’s likely because of the major roadblocks that marketers still face in the podcast marketing space. Two podcast experts weigh in...
by Amplitude Marketing | Sep 20, 2022 | Digital Marketing
Within the past two years, emerging technologies like NFTs and the metaverse have gotten a lot of hype. But how exactly are brands leveraging it? We’ll cover that and more in this article. Plus, we’ll tackle where small businesses fit in this space and how they can...
by Amplitude Marketing | Sep 20, 2022 | Digital Marketing
Consumers want brands to make a difference. In fact, Havas’ Meaningful Brands Report 2021 found that 73% of respondents think brands must act now for the good of society and the planet. In that same survey, 64% of respondents said they prefer to buy from companies...
by Amplitude Marketing | Sep 20, 2022 | Digital Marketing
In this episode of Shopify Masters, we go on location to London, UK, to chat with David Abrahamovitch, the founder of Grind. What started as a single café in Shoreditch grew to almost a dozen locations before going online to supply compostable coffee pods to consumers...
by Amplitude Marketing | Sep 17, 2022 | Digital Marketing
A 2022 study by Spotify found that 80% of Gen Z consumers enjoy audio content because it allows them to express their individuality and “explore different sides of their personalities.” Though Spotify didn’t clarify what it meant by audio content,...
