by Amplitude Marketing | Nov 10, 2022 | Digital Marketing
To consider the importance of visual search in 2021, let’s start with an example. The other day, I Googled “how to conduct a vlookup in Excel”. I skimmed a few articles but still felt dissatisfied — I didn’t want to read about vlookups, I...
by Amplitude Marketing | Nov 10, 2022 | Digital Marketing
Do you celebrate International Cat Day, Pizza Day, or Talk Like a Pirate Day? There are a plethora of observance days worldwide during which marketers can share content relevant to their industries, get involved in a movement, or simply generate more awareness. But...
by Amplitude Marketing | Nov 10, 2022 | Digital Marketing
“Networking” is a buzzword that many of us have a serious love/hate relationship with. Whether you’re trying to develop your personal career or forge new business relationships, making offline, personal connections has become even more critical as online social...
by Amplitude Marketing | Nov 10, 2022 | Digital Marketing
Get a closer look at the branding and marketing strategies behind Better Booch with Ashleigh Lockerbie, co-founder and Chief Marketing Officer. Better Booch is a kombucha company making light-hearted fermented drinks, designed to improve your day and your immune...
by Amplitude Marketing | Nov 10, 2022 | Digital Marketing
In October 2020, we surveyed over 150 aspiring entrepreneurs in the US and asked them to answer a deceptively simple question: “How much does it cost to start a business?” We then compared their answers to the reported spending of 300 business owners. Here’s...
by Amplitude Marketing | Nov 9, 2022 | Digital Marketing
Affiliate marketing on Instagram works the same as other platforms, where a business pays someone (i.e., an influencer) a commission for attracting people to purchase its product or service. The amount of commission paid is tracked through a unique code or URL. ...