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Fly By Jing Is Changing the Perception of Chinese Food—One Jar at a Time

by Amplitude Marketing | Feb 24, 2023 | Digital Marketing

Fly by Jing’s founder Jing Gao wanted to change some of the misconceptions about Chinese food in the US, so she started selling a chili crisp that took the food world by storm. In this episode, Jing offers tips on Kickstarter campaigns, and dives deeper into her...
Causal Research: The Complete Guide

Causal Research: The Complete Guide

by Amplitude Marketing | Feb 23, 2023 | Digital Marketing

As we grow up, all humans learn about cause and effect. While it’s not quite as nuanced as causal research, the concept is something our brains begin to comprehend as young as 18 months old. That understanding continues to develop throughout our lives. In the...
How to Delete Your Instagram [Easy Guide]

How to Delete Your Instagram [Easy Guide]

by Amplitude Marketing | Feb 23, 2023 | Digital Marketing

Instagram isn’t for everybody. If the latest changes to Instagram aren’t what you’re looking for, this step-by-step process for how to delete your Instagram account is for you. Once you click that button, your profile, photos, videos, comments,...
What is a Lead Magnet? 20 Lead Magnet Ideas and Examples [+ Step-by-Step]

What is a Lead Magnet? 20 Lead Magnet Ideas and Examples [+ Step-by-Step]

by Amplitude Marketing | Feb 23, 2023 | Digital Marketing

Lead magnets, in marketing, are an effective technique for gaining a prospect’s contact information. The problem is these magnets can take a lot of time and energy to produce. Podcasts, e-learning courses, video series, and contests all sound great – but who has...
When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own

When I Couldn’t Find Marketing Outlets to Elevate My Brand, I Created My Own

by Amplitude Marketing | Feb 22, 2023 | Digital Marketing

So often as a mission-based business owner, it can feel like I have the most important message in the world—but nobody wants to listen to it.When I first started building Diversability with the vision of creating a community of people with disabilities (and the allies...
2022 Marketing Benchmarks: Web Traffic and Conversion Trends for 150,000 Businesses

2022 Marketing Benchmarks: Web Traffic and Conversion Trends for 150,000 Businesses

by Amplitude Marketing | Feb 22, 2023 | Digital Marketing

In 2022, the marketing world continued to evolve. Not only did we get the ability to shop directly on our favorite social media apps, but we also began to hear lots of the futuristic buzz around AR/VR, the metaverse, and Web3 development. As we move into another...
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