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How Unique Packaging and NYC Nostalgia Sets This Company Apart

by Amplitude Marketing | Apr 21, 2023 | Digital Marketing

Literie Candles doesn’t just sell scents, it sells memories. In this episode, Literie Candles founder Erica Werber explains how she created candles based on New Yorkers’ favorite pastimes and why the packaging has made her scents sell.More
I Don’t Do Paid Ads: Here’s What I’ve Invested in Instead to Grow My Business to $270K+ in Revenue

I Don’t Do Paid Ads: Here’s What I’ve Invested in Instead to Grow My Business to $270K+ in Revenue

by Amplitude Marketing | Apr 20, 2023 | Digital Marketing

Many business owners assume that the quickest way to grow is to pay to get in front of potential customers (or to do tons of cold outreach). But I never even considered that approach, and I’ve still managed to grow a thriving business in less than two years.When I...
How Social Media Influenced Coachella

How Social Media Influenced Coachella

by Amplitude Marketing | Apr 20, 2023 | Digital Marketing

Welcome to HubSpot Marketing News! Tap in for campaign deep dives, the latest marketing industry news, and tried-and-true insights from HubSpot’s media team. Coachella didn’t start off as the Met Gala for influencers. The festival was first held in October 1999 and...
14 of the Most (& Least) Successful Brand Extensions to Inspire Your Own

14 of the Most (& Least) Successful Brand Extensions to Inspire Your Own

by Amplitude Marketing | Apr 20, 2023 | Digital Marketing

Hailee Steinfeld is mainly known for her acting chops, but her singing abilities bolster her esteem as a performer and stretch her brand to more audiences and fans. And just like her venture into music, companies often extend their brand to develop new products in...
Heat Maps: Everything Marketers Need to Know

Heat Maps: Everything Marketers Need to Know

by Amplitude Marketing | Apr 20, 2023 | Digital Marketing

Heat maps are a game-changer for marketers who want to optimize their website and blog for better engagement and conversions. By using heat maps to track user behavior, marketers can determine what their visitors like, what they don’t like, and what...
The 11 Best Ways to Send Large Files

The 11 Best Ways to Send Large Files

by Amplitude Marketing | Apr 20, 2023 | Digital Marketing

We all know the frustrating feeling — you’ve collected all the images you need for your next campaign, but when you go to press “Send” you’re told, “Sorry. File too large.” Figuring out how to send large files on the fly is a pain....
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