![What is AI bias? [+ Data]](https://amplitudemktg.com/wp-content/uploads/2023/06/b72f2b25-8cc9-4642-9a1b-1e675d3d273b-1.png)
by Amplitude Marketing | Jun 7, 2023 | Digital Marketing
Our State of AI Survey Report found that one of the top challenges marketers face when using generative AI is its ability to be biased. And marketers, sales professionals, and customer service people report hesitating to use AI tools because they can sometimes...
by Amplitude Marketing | Jun 7, 2023 | Digital Marketing
When it comes to work events, trade shows, or promotional campaigns, they can really be hit or miss. It’s not solely the product that motivates people to come back to a brand, but rather the way they experience it. This is where experiential marketing comes in....
by Amplitude Marketing | Jun 6, 2023 | Digital Marketing
When I started my digital marketing company, BDY Consult, seven years ago, I kept running into a problem that’s all too common for mission-driven founders. The customers who I most wanted to serve—small business owners and solopreneurs, particularly in historically...
by Amplitude Marketing | Jun 6, 2023 | Digital Marketing
AI has undoubtedly upended the way professionals across the organization work. And content creation is no exception. Advances in artificial intelligence (AI) are offering new ways for marketers to create more effective and engaging content. From automating content...
![The Top Benefits of AI for Marketers [State of AI Data]](https://amplitudemktg.com/wp-content/uploads/2023/06/b72f2b25-8cc9-4642-9a1b-1e675d3d273b.png)
by Amplitude Marketing | Jun 6, 2023 | Digital Marketing
The future of marketing is undoubtedly intertwined with AI. The question now becomes: how will you fold it into your work? The HubSpot Blog surveyed 1,300+ professionals to see how they use AI in their day-to-day work and where they see the biggest benefits of this...
by Amplitude Marketing | Jun 6, 2023 | Digital Marketing
Steve Jobs, the iconic co-founder of Apple, was a master of persuasion. His ability to convince billions of people to buy his products at premium prices was no coincidence. While technical innovations and relentless advertising played a role, the true secret to his...
