by Amplitude Marketing | Jun 16, 2023 | Digital Marketing
Though most small businesses know the importance of a vision and mission statement, many struggle to write one—it’s normal. Learn the basics of mission and vision statements, with real-world examples from top brands, and tips for writing your own today.More
by Amplitude Marketing | Jun 15, 2023 | Digital Marketing
In a study to understand why certain individuals (called “Visible Experts”) suddenly rose to become top voices in their fields, Hinge Marketing found that most of them were no more skilled or talented than others in their profession. What did make them different was...
by Amplitude Marketing | Jun 15, 2023 | Digital Marketing
Brand colors shape how people perceive your business. Up to 80% of snap judgments about products are solely based on color alone. That’s right, 80%! Think about McDonald’s for a moment. What pops into your mind? The yellow arches, right? McDonald’s...
by Amplitude Marketing | Jun 15, 2023 | Digital Marketing
Microsoft Excel’s versatility and sheer number of features make it one of the most complex software programs to master. While you might want to learn every feature in Excel, you’ll likely need to know just a limited number to get the best from the software. Macros are...
![How Performance Marketing Works [+ 6 Tools You Can Use]](https://amplitudemktg.com/wp-content/uploads/2023/06/aacfe6c7-71e6-4f49-979f-76099062afa0.png)
by Amplitude Marketing | Jun 15, 2023 | Digital Marketing
Many companies have employee referral programs where referring someone who gets hired comes with a reward (typically a cash bonus). This is the same principle of performance marketing: marketers set a performance goal (like driving conversions) and reward the...
by Amplitude Marketing | Jun 14, 2023 | Digital Marketing
Since its launch in 2022, OpenAI’s ChatGPT has seen a massive boost in popularity. The conversational AI service amassed 1 million users in just five days, and 53% of marketers report using chatbots like ChatGPT in their role. However, you’re probably...
