by Amplitude Marketing | Oct 26, 2023 | Digital Marketing
Artificial intelligence is appearing in every industry and every process, whether you’re in manufacturing, marketing, storage, or logistics. There are scores of examples of AI in the real world. That includes technical use cases, like automation of the human...
by Amplitude Marketing | Oct 26, 2023 | Digital Marketing
Everyone who uses the internet knows the frustration of web spam, where you find a promising page in search results that is useless. And we all know Google hates spammy websites, probably even more than we do. But as a site owner, how do you know if your site...
by Amplitude Marketing | Oct 26, 2023 | Digital Marketing
Good writing matters in marketing. Being able to articulate ideas clearly is vital to capturing the attention of prospects. Let’s take a call-to-action (CTA) as an example. If the copy you craft doesn’t draw visitors in, that can hurt your click-through rate, lead...
by Amplitude Marketing | Oct 25, 2023 | Digital Marketing
Machine learning, a subset of AI, is a powerful tool that’s rapidly transforming marketing. Around 35% of marketers are using AI to simplify their jobs and automate tedious tasks, according to HubSpot’s latest research. However, the same research reveals that...
by Amplitude Marketing | Oct 25, 2023 | Digital Marketing
Today’s businesses need a reliable ecommerce platform to expand their online presence. Luckily, organizations can simplify operations, provide seamless shopping experiences, and manage their online stores more efficiently with an ecommerce platform. This article...
by Amplitude Marketing | Oct 25, 2023 | Digital Marketing
Gathering insights isn’t enough. To truly harness the power of the data of your Google Analytics dashboard, you need to leverage segmentation and drill down into your data. In this post, you’ll learn three ways to create segments in Google Analytics to help you...