by Amplitude Marketing | Nov 18, 2023 | Digital Marketing
Nostalgia marketing is the advertising equivalent of comfort food. In a time where most marketing focuses heavily on the future, nostalgic commercials and ads transport us back to a simpler place where our current problems don’t matter. Instead of anticipating...
by Amplitude Marketing | Nov 18, 2023 | Digital Marketing
Conversion copywriters — the people who write landing page copy that converts readers and delivers sales — are wonderful human beings. Their writing pulls in readers, generates conversions, and ultimately produces buckets of cash. Wouldn’t you like...
by Amplitude Marketing | Nov 18, 2023 | Digital Marketing
If you’re someone who locks your door and then double-checks it before leaving home, you’re already aware of the importance of security. That’s why we think you’ll appreciate the tips we’re about to share. If you’re interested in learning how to maintain good...
by Amplitude Marketing | Nov 17, 2023 | Digital Marketing
Throughout the holiday season, we at Google have annually watched shoppers move between 4 distinct mindsets, or what we call the ‘4Ds:’ deliberate, deal-seeking, determined, and devoted. What are these four Ds? Starting in July, consumers are deliberate, thoughtfully...
by Amplitude Marketing | Nov 16, 2023 | Digital Marketing
The social media boom of the last decade is over. It’s not that people are no longer using social media — they are. They’re just using it less, and engaging differently. In 2022, the average daily time spent on social media declined globally leading to a drop in...
by Amplitude Marketing | Nov 16, 2023 | Digital Marketing
I send the HubSpot Marketing Emails every day, so I’m pretty familiar with the types of marketing emails marketers can leverage. However, which ones gain the most engagement and which do not? To answer that question, and to pass that knowledge on to you, we ran...
