by Amplitude Marketing | Oct 21, 2025 | Digital Marketing
The way most marketing teams approach AI is probably the way I approach my inbox at 4:59 PM on a Friday. With reckless optimism and zero follow-through. But Katie Miserany, SurveyMonkey’s Chief Communication Officer and SVP of Marketing, thinks the real problem...
by Amplitude Marketing | Oct 21, 2025 | Digital Marketing
I first worked across borders in the mid‑90s, interpreting Spanish calls for AT&T. What struck me then — and what still holds today — is how quickly things break down when people assume their way of working is universal. Fast‑forward nearly three decades, after...
![AI email subject lines that drive 3x more revenue and actually convert [+ exclusive insights]](https://amplitudemktg.com/wp-content/uploads/2025/10/887c58e0-5bc7-4fe2-8ea4-7a360452eaaf.png)
by Amplitude Marketing | Oct 21, 2025 | Digital Marketing
Email subject lines determine whether your carefully crafted campaigns ever see the light of day — yet most marketers still rely on gut instinct and basic A/B testing to choose them. What if you could predict which subject lines will resonate with your audience before...
by Amplitude Marketing | Oct 18, 2025 | Digital Marketing
TL;DR: Enterprise generative AI tools are advanced software platforms designed to automate and enhance marketing, sales, and customer service at scale. The best tools integrate with your CRM, unify customer data, and support secure, governed workflows. To choose the...
by Amplitude Marketing | Oct 17, 2025 | Digital Marketing
In the first episode of my Nudge podcast, I interviewed the fantastic psychologist Dr. Adrian North, who conducted one of the seminal studies on the psychology of music. Back in 1997, the researchers stocked an English supermarket with four types of French and German...
by Amplitude Marketing | Oct 15, 2025 | Digital Marketing
A few months back, I was having a bit of a professional identity crisis. And it’s all thanks to answer engine optimization (AEO) and AEO best practices. Before 2024, I spent the better part of a decade focused on topping search engine result pages — and, frankly, I...
