by Amplitude Marketing | Feb 23, 2024 | Digital Marketing
If you’ve ever been to a stunning, interactive website that makes you simultaneously want to throw confetti in the air and share it with your friends, there’s a good chance it was built with JavaScript. In fact, any site that uses Google Analytics (and other tracking...
by Amplitude Marketing | Feb 23, 2024 | Digital Marketing
If I reach the footer of an email in my inbox, it usually means one of two things: 1) The email was so engaging I read all the way to the end (that’s rare), or 2) I scrolled down to unsubscribe. There, sandwiched between social icons and the company logo, lies the...
by Amplitude Marketing | Feb 22, 2024 | Digital Marketing
One of the most important parts of having a website is making sure your audience can find your site (and find what they’re looking for). The good news is that Google Search Essentials, formerly called Google Webmaster Guidelines, simplifies the process of optimizing...
by Amplitude Marketing | Feb 22, 2024 | Digital Marketing
Today’s consumers have a lot of power. As a business, you must have a deep understanding of who your buyers are and what influences their purchase decisions. Enter: Market Research. Whether you’re new to market research or not, I created this guide to help...
by Amplitude Marketing | Feb 22, 2024 | Digital Marketing
Fishwife is setting trends online with its premium tinned seafood. Co-founder Becca Millstein shares how you can make a big impact with your own company’s launch—even on a tight budget. More
by Amplitude Marketing | Feb 21, 2024 | Digital Marketing
Most marketing advice you hear today revolves around online media: how to make short, quippy social media posts or write great emails and blog posts that attract clients, for example.Undoubtedly, these forms of marketing are valuable and have their place. But...