by Amplitude Marketing | Nov 6, 2024 | Digital Marketing
One of my favorite things to do is watch college football. And if you think I’m going to compare optimizing B2B conversion rates to football, you’re absolutely right. Just like each player of the team needs to work together to score a touchdown, the parts of your B2B...
by Amplitude Marketing | Nov 6, 2024 | Digital Marketing
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. I never wanted a business that only looked good from the outside. Creating only to satisfy the eyes of onlookers, audiences, and critics would...
by Amplitude Marketing | Nov 6, 2024 | Digital Marketing
More than 300 marketing pros told us whether their worst fears or wildest dreams have come to fruition since the launch of Google’s AI Overviews (formerly SGE) in May 2024. The much-hyped and much-criticized event, which Google immediately scaled back after AI...
by Amplitude Marketing | Nov 6, 2024 | Digital Marketing
From making engaging content and eye-catching thumbnails to optimizing for search, there are lots of ways to boost your chances of going viral.More
by Amplitude Marketing | Nov 6, 2024 | Digital Marketing
Like ghosts, ghost commerce businesses have no physical presence. Unlike ghosts, they can bring in very real sales.More
by Amplitude Marketing | Nov 5, 2024 | Digital Marketing
There are, it would seem, as many AI marketing tools as there are stars in the sky. Do you really need to use them? Probably. Do you need a dozen of them? Probably not. Here’s a guide to help you cut through the chaos and confusion of AI marketing analytics tools to...