by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
In order for social media marketing to work, you need an audience. However, growing an audience is also one of the most difficult tasks for brands: you’re competing against everything from the other brands your potential customers and fans follow to posts from family...
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
Does your local business have a Facebook page? Want more people to see your organic Facebook posts? In this article, you’ll discover a strategy to grow an engaged, local Facebook audience for your business. Learn how to plan your post schedule, define a budget to test...
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
Wondering if influencers can help you grow your business? Wondering how to work with influencers? To explore influencer marketing, I interview Adi Arezzini on the Social Media Marketing Podcast. Adi is an influencer marketing expert. She’s the CEO and co-founder of...
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
Social media image sizes seem to change constantly. One moment you have the perfect cover page for your account. The next, it’s been resized, and looks all pixelated and wrong. It doesn’t help that information about official dimensions and image sizes are harder to...
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
When creating content online, it’s important to have a search engine optimization (SEO) strategy alongside your content strategy. Doing so will ensure your posts are as optimized as possible. SEO tools can help you identify ways to improve the discoverability of your...
by Amplitude Marketing | Jan 1, 2022 | 2020, Blog
The meta description is a snippet of up to about 155 characters – a tag in HTML – which summarizes a page’s content. Search engines show it in search results mostly when the searched-for phrase is within the description. So optimizing it is crucial for on-page SEO. In...
