by Amplitude Marketing | Dec 4, 2024 | Digital Marketing
One tiny little layout change netted us an almost 20% increase in on-page conversions. They say a butterfly flapping its wings can cause a rainstorm on the other side of the Earth. Well, today’s story makes me think that maybe that’s true. Conjurer of conversion,...
by Amplitude Marketing | Dec 4, 2024 | Digital Marketing
Return on ad spend (ROAS) has become the default metric for many marketing teams. It’s clean, precise, and makes CFOs happy. Spend X dollars, get Y dollars back. Simple … right? Not quite. Here’s the issue: The more exact a marketing metric is, the easier...
by Amplitude Marketing | Dec 4, 2024 | Digital Marketing
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. No matter what fills your schedule every week (work, parenting, school, or everything in between), here’s a truth we all feel: our time is...
by Amplitude Marketing | Dec 4, 2024 | Digital Marketing
Shoppable recipe content can help you monetize your food blog or add another revenue stream to your ecommerce businesses.More