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The Tiny Layout Tweak That Led to 20% More Conversions [Test Results]

The Tiny Layout Tweak That Led to 20% More Conversions [Test Results]

by Amplitude Marketing | Dec 4, 2024 | Digital Marketing

One tiny little layout change netted us an almost 20% increase in on-page conversions. They say a butterfly flapping its wings can cause a rainstorm on the other side of the Earth. Well, today’s story makes me think that maybe that’s true. Conjurer of conversion,...
Advertising Metrics: How to Track Impact for Sustainable Business Growth

Advertising Metrics: How to Track Impact for Sustainable Business Growth

by Amplitude Marketing | Dec 4, 2024 | Digital Marketing

Return on ad spend (ROAS) has become the default metric for many marketing teams. It’s clean, precise, and makes CFOs happy. Spend X dollars, get Y dollars back. Simple … right? Not quite. Here’s the issue: The more exact a marketing metric is, the easier...
Jenna Kutcher’s Guide to Selling Products on Pinterest (It’s Not Just for Bloggers!)

Jenna Kutcher’s Guide to Selling Products on Pinterest (It’s Not Just for Bloggers!)

by Amplitude Marketing | Dec 4, 2024 | Digital Marketing

Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. No matter what fills your schedule every week (work, parenting, school, or everything in between), here’s a truth we all feel: our time is...

Key Strategies for Disrupting an Industry

by Amplitude Marketing | Dec 4, 2024 | Digital Marketing

What Are Shoppable Recipes? How to Create Shoppable Recipes

by Amplitude Marketing | Dec 4, 2024 | Digital Marketing

Shoppable recipe content can help you monetize your food blog or add another revenue stream to your ecommerce businesses.More
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