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Cutting through social media noise: Strategies to navigating a cluttered social media landscape

Cutting through social media noise: Strategies to navigating a cluttered social media landscape

by Amplitude Marketing | Jan 24, 2025 | Social Media

Between emerging networks, algorithm changes, meme culture, dynamic trend cycles and high-volume inboxes flooded with everything from customer inquiries to brand praises, marketers are familiar with social media noise—and the challenges that come along with it. How...
How to Write a Content Brief [Template + Examples]

How to Write a Content Brief [Template + Examples]

by Amplitude Marketing | Jan 24, 2025 | Digital Marketing

I’ve worked in a lot of different industries — as a freelancer, as a manager of freelancers, as a marketer, as a writer — and you know what never changes? The need for content creators to be crystal clear on their assignments.  One of the simplest ways to...
Gen Z is turning this CEO’s business model upside down

Gen Z is turning this CEO’s business model upside down

by Amplitude Marketing | Jan 24, 2025 | Digital Marketing

“This whole entire generation is about to turn all of our business models on its head.” I’m a consumer who falls somewhere between baby millennial and geriatric Gen Zer, and after hearing Hootsuite CEO Irina Novoselsky talk about my generation — she...

Dangerous Goods Shipping: Basic Rules and Regulations

by Amplitude Marketing | Jan 24, 2025 | Digital Marketing

Shipping dangerous goods may require special considerations due to the presence of hazardous substances. Anything from cellphones to nail polish may be considered dangerous goods.More

How Conversion Modeling Works for Ecommerce

by Amplitude Marketing | Jan 24, 2025 | Digital Marketing

Use conversion modeling to estimate customer actions like purchases and sign-ups and fill in data gaps left by untracked users.More
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