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TikTok Announces New EU Data Center to Separate User Info

by Amplitude Marketing | May 6, 2025 | Social Media

Another big investment in data separation to reassure EU authorities.

Google Rolls Out Improved AI Search Ad Options

by Amplitude Marketing | May 6, 2025 | Social Media

New ways to better align your search ads with AI responses.

TikTok Expands Ad Placement Options for ‘Pulse’ Campaigns

by Amplitude Marketing | May 6, 2025 | Social Media

TikTok’s Pulse option enables you to place your ads alongside popular content. 
8 best brand monitoring software to grow your brand in 2025

8 best brand monitoring software to grow your brand in 2025

by Amplitude Marketing | May 6, 2025 | Social Media

They say all publicity is good publicity. But the reality is that while some brand mentions present valuable opportunities for engagement, others require urgent attention to prevent reputation damage. Without the right tool to comb through your mentions, determining...
Attribution is garbage, says this email expert. (Plus, 3 reasons Jay’s a loser.)

Attribution is garbage, says this email expert. (Plus, 3 reasons Jay’s a loser.)

by Amplitude Marketing | May 6, 2025 | Digital Marketing

“Email is the only marketing channel that offers an equal playing field for all marketers,” says Jay Schwedelson. With email marketing, your brand’s message has just as much chance of being viewed as Apple’s, or Google’s, or [fill in your favorite big brand here]....
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