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Why brands need a unified social and media intelligence strategy

Why brands need a unified social and media intelligence strategy

by Amplitude Marketing | Jul 27, 2026 | Social Media

Tracking brand conversations used to mean monitoring major social networks and news sites. Now the surface area includes TikTok trends, AI-generated articles, subreddits, podcasts, decentralized networks, forum communities…the list goes on. Each one is a place where...

Gap Inc. opens creator program to employees

by Amplitude Marketing | Jul 27, 2026 | Social Media

Corporate, distribution and store staff can now apply to be influencers for the retailer’s brand portfolio, almost a year after the program’s launch.

How to maximize Instagram marketing in 2026

by Amplitude Marketing | Jul 27, 2026 | Social Media

Brands that want to establish or expand their presence on the app should consider enlisting the help of Meta AI, working with influencers and leaning into short-form content.

5 tips for building an effective brand presence on Threads

by Amplitude Marketing | Jul 27, 2026 | Social Media

The app has become a key engagement platform that offers new opportunities for marketers.

Google’s ads biz gets boost from World Cup hype, Gemini improvements

by Amplitude Marketing | Jul 26, 2026 | Social Media

Search and other revenues were up 17% in Q2, but investor skepticism over soaring AI costs cast a shadow over the earnings.
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