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How to use social media memes in your marketing strategy to drive engagement

How to use social media memes in your marketing strategy to drive engagement

by Amplitude Marketing | Jun 24, 2025 | Social Media

Memes have evolved from internet jokes into a powerful form of cultural currency. For brands, memes are no longer fringe content. Instead, they’ve evolved into strategic assets that tap into social media culture and signal a brand’s awareness and adaptability to meet...
Snapchat statistics for 2025: Usage & trends

Snapchat statistics for 2025: Usage & trends

by Amplitude Marketing | Jun 24, 2025 | Social Media

With so many competing channels, you might wonder if Snapchat is worth a slice of your social media marketing budget and time. It’s tough to justify the investment without solid data confirming that Snapchatters are an audience you want to reach and engage. Snapchat’s...
In a feature-parity world, it’s all about your brand — here’s how your startup can nail it in the first 100 days

In a feature-parity world, it’s all about your brand — here’s how your startup can nail it in the first 100 days

by Amplitude Marketing | Jun 24, 2025 | Digital Marketing

Let’s say you‘re the CMO of a scrappy startup, and you’ve got limited (or no) budget. You’ve got no name recognition, and no time to waste. So, where do you start to make the biggest impact? Brand. I’ve seen this firsthand. I helped build Drift into a...

Websites With More Organic Search Traffic Get Mentioned More in AI Search

by Amplitude Marketing | Jun 24, 2025 | SEO

I looked at the top 50 websites mentioned in Ahrefs Brand Radar for Google AI Overviews, ChatGPT, and Perplexity. This is across ~76.7M AI Overviews, 957k ChatGPT prompts, and 953.5k Perplexity prompts for the month of June 2025. I compared…Read more ›

X Adds More Sports Engagement Options to Maintain Community Engagement

by Amplitude Marketing | Jun 23, 2025 | Social Media

X is looking to ensure it doesn’t lose sports discussion to Threads.
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