by Amplitude Marketing | Sep 23, 2025 | Social Media
Imagine you’re looking for a new bedside table. Three options catch your eye: one with 500 glowing reviews and a 4.8 star rating, another with 140 reviews averaging two stars and a third with zero reviews. Chances are, you’ll go with the first one. That’s social proof...
by Amplitude Marketing | Sep 23, 2025 | Social Media
Looking for a Zoho Social alternative that can keep up with your social media team’s evolving needs? Zoho works well for basic publishing and scheduling. But many marketers outgrow it once they need more detailed social media analytics and reporting, faster approvals...
by Amplitude Marketing | Sep 23, 2025 | Digital Marketing
Marketers are known for wearing many hats — writer, designer, psychologist, maybe the occasional raspberry berry — but one that often gets overlooked is researcher. Market research is critical to knowing your audience, connecting with them, and convincing them to take...
by Amplitude Marketing | Sep 23, 2025 | Digital Marketing
Let’s be honest: Most re-engagement emails are an afterthought. They get treated like the dusty “last chance” bin in the back of the store; sent months too late, generic in tone, and largely ineffective. Which is a shame, because when you do them right, re-engagement...
![Why creative teams need the safety to fail [according to a senior director for Magic: The Gathering]](https://amplitudemktg.com/wp-content/uploads/2025/09/bcbe2652-03f9-49fe-b517-acedc47b6f27-2.png)
by Amplitude Marketing | Sep 23, 2025 | Digital Marketing
Whatever terrible thing you’ve pivoted a campaign around — a delayed launch, maybe customer backlash — I bet it didn’t involve a multi-hundred-thousand dollar burglary. This week’s master can put that on her bingo card. But, more importantly, her bingo card also...
