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5 best CRMs for construction businesses in 2025

5 best CRMs for construction businesses in 2025

by Amplitude Marketing | Jul 19, 2025 | Digital Marketing

In the construction industry, managing client relationships isn’t as simple as logging a few notes and tracking emails. With long project cycles, complex stakeholder networks, on-site and off-site coordination, and a steady stream of subcontractors, suppliers, and...
25 brand style guide examples I love (for visual inspiration)

25 brand style guide examples I love (for visual inspiration)

by Amplitude Marketing | Jul 19, 2025 | Digital Marketing

Some people save recipes. I bookmark brand style guides. Not just for reference, but because when they’re done right, they’re ridiculously inspiring. Whether you’re building a brand from scratch or giving a visual refresh to a client, there’s so much to steal from how...

8.64% of AI Overviews Appear Outside Position #1 (And as Low as Position #6)

by Amplitude Marketing | Jul 19, 2025 | SEO

For example, here’s an AI Overview in the 2nd position. I asked our awesome data scientist Xibeijia Guan to find out how often they show in different positions. She pulled 10M SERPs with AI Overviews total, 1M per country across…Read more ›

The Great Decoupling of Clicks and Impressions — Whiteboard Friday

by Amplitude Marketing | Jul 19, 2025 | SEO

Is your Google Search Console showing a trend of plummeting clicks and soaring impressions? Welcome to “The Great Decoupling,” a seismic shift in how people are using the web driven by AI Overviews. In this episode of Whiteboard Friday, Tom explains how AI...
A guide to using social media for seasonal e-commerce in Australia

A guide to using social media for seasonal e-commerce in Australia

by Amplitude Marketing | Jul 18, 2025 | Social Media

Australians don’t just love to shop—they love to shop online. And social media—namely, social commerce— has become a major part of e-commerce success. Aussie consumers regularly turn to social to learn about new products, seek customer support and make purchases,...
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