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How to Rank in AI Overviews: What Actually Works (Based on Data, Not Speculation)

by Amplitude Marketing | Jan 21, 2026 | SEO

Our own study shows that AI Overviews have caused click-through rate drops of 34.5%, with new research from Seer Interactive reporting drops as high as 61%. And research from Pew shows users who encounter an AI summary click on a…Read more ›

Every Marketer Says You Need “Taste”. Here’s What That Actually Means

by Amplitude Marketing | Jan 21, 2026 | SEO

With just a couple of prompts, an LLM can generate an entire blog post that you can publish on your website. A solopreneur or a marketing team of one can pump out newsletters, social media content, ad copy, and blog…Read more ›

FTC Announces Appeal in Meta Antitrust Case

by Amplitude Marketing | Jan 20, 2026 | Social Media

Meta will have to defend itself once again… 

TikTok Still Faces Expulsion From the US

by Amplitude Marketing | Jan 20, 2026 | Social Media

With two days to go before its next deadline, details are yet to be confirmed about TikTok’s US sell off.
How to schedule YouTube Shorts [2026 Guide]

How to schedule YouTube Shorts [2026 Guide]

by Amplitude Marketing | Jan 20, 2026 | Social Media

If YouTube marketing is a part of your overall social media strategy, you’ve likely dabbled in making YouTube Shorts to connect with your audience and share quick, entertaining content. Regularly uploading videos builds a routine for your audience, increasing YouTube...
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