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6 effective re-engagement emails to get your customers back

6 effective re-engagement emails to get your customers back

by Amplitude Marketing | Sep 23, 2025 | Digital Marketing

Let’s be honest: Most re-engagement emails are an afterthought. They get treated like the dusty “last chance” bin in the back of the store; sent months too late, generic in tone, and largely ineffective. Which is a shame, because when you do them right, re-engagement...
Why creative teams need the safety to fail [according to a senior director for Magic: The Gathering]

Why creative teams need the safety to fail [according to a senior director for Magic: The Gathering]

by Amplitude Marketing | Sep 23, 2025 | Digital Marketing

Whatever terrible thing you’ve pivoted a campaign around — a delayed launch, maybe customer backlash — I bet it didn’t involve a multi-hundred-thousand dollar burglary. This week’s master can put that on her bingo card. But, more importantly, her bingo card also...

I Wouldn’t Hire a Content Engineer, and You Shouldn’t Either

by Amplitude Marketing | Sep 23, 2025 | SEO

Thanks to generative AI, every part of our discipline is in flux: the tactics and strategies that yield great results, the tools and processes we use to achieve them, even the unit economics that justify it. One suggestion put forward…Read more ›

UX and SEO: A Guide for Winning the Searcher, Not Just the SERP

by Amplitude Marketing | Sep 23, 2025 | SEO

User interactions, also called UX signals or user signals, include things like clicks, scrolls, swipes, and mouse hovers. These now play a major role in how Google ranks content and which brands gain more visibility in search results. Here’s everything…Read more...

Meta Expands Teen Protections, Tests Updated Age Detection Process

by Amplitude Marketing | Sep 22, 2025 | Social Media

Meta’s AI systems are getting better at determining user age.
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