by Amplitude Marketing | May 14, 2026 | Social Media
More TikTok views mean more reach, more engagement and more opportunities to grow your brand. The path to getting them starts with understanding how the algorithm rewards content and building a strategy around those signals. Building a TikTok marketing strategy means...
by Amplitude Marketing | May 14, 2026 | Social Media
Social media ROI reports often present a challenge: a disconnect between available metrics and actual business impact. Reach and impressions don’t always equal immediate ROI, but they are undeniable indicators of social’s broader impact. Teams should focus on framing...
by Amplitude Marketing | May 13, 2026 | Social Media
The new feature offers users an enhanced level of privacy and security, but raises concerns regarding the safety and accuracy of chatbot responses.
by Amplitude Marketing | May 13, 2026 | Social Media
The app has been expanding its sports engagement, and 59% of users say watching events on TikTok is more fun than viewing actual games.
by Amplitude Marketing | May 13, 2026 | Social Media
The app’s sixth annual event was a showcase for its updated marketing offerings, including new artificial intelligence-powered elements.
