by Amplitude Marketing | Dec 11, 2025 | Social Media
More ways to identify and action creator partnerships across Facebook and IG.
by Amplitude Marketing | Dec 11, 2025 | Social Media
TikTok’s influence on purchase behavior is undeniable, but finding the right creators to partner with is often complex. Influencer marketing can deliver real business impact, but only if your TikTok partnerships are strategic, brand-aligned and measurable. The...
by Amplitude Marketing | Dec 11, 2025 | Social Media
Social media marketing doesn’t just build visibility; it’s where brands build trust, prove their values and build visibility, especially if you are a sustainable ecommerce business. If you’re in ecommerce, it’s not enough to say you care: you need to actively prove it...
by Amplitude Marketing | Dec 11, 2025 | Digital Marketing
Lingering Questions is one of my favorite parts of the Masters in Marketing newsletter, because it’s an opportunity for marketers to talk directly to one another. This year, a few clear themes emerged: yes, AI can help you be a better and more efficient marketer, but...
by Amplitude Marketing | Dec 11, 2025 | Digital Marketing
Over the last five years, the business world has undergone a more dramatic transformation than it did in the entire decade before. Just as companies were adapting to permanent shifts in workplace dynamics, consumer behavior, and global economics — all sparked by the...