by Amplitude Marketing | Oct 9, 2025 | Digital Marketing
Every January, I sit down to write my predictions for the year ahead in social media and consumer behavior. And this year, one trend stood out to me more than anything else: the rise of customers as influencers. In the past 18 months, we’ve seen people boycotting...
by Amplitude Marketing | Oct 9, 2025 | Digital Marketing
Something’s been throwing marketers for a loop lately. (Eye-roll level pun very much intended.) Instead of turning to Google for the answers to all their curiosities and questions, consumers are increasingly watching YouTube reviews, asking ChatGPT for...
by Amplitude Marketing | Oct 9, 2025 | SEO
To find out, I asked the speakers and panelists at Ahrefs Evolve, our conference in San Diego from October 13-15, which books they actually read and recommend. Here are their recommendations: Author: Eric Ries Recommended by: Travis Tallent This is…Read more...
by Amplitude Marketing | Oct 8, 2025 | Social Media
User-generated content (UGC) refers to content created by your customers about your brand or its products. It’s so simple that you’ve probably created UGC without even knowing it by leaving a review of a business or posting an image using a branded hashtag. The beauty...
by Amplitude Marketing | Oct 8, 2025 | Social Media
Edits is also getting a new media kit-style option for creators.