by Amplitude Marketing | Nov 15, 2023 | SEO
Google Analytics 4 properties can now be connected to Salesforce Marketing Cloud using the Sales Marketing Cloud interface. Integration is available to both GA4 standard and 360 properties for the first time to anyone who was previously using the same setup with...
by Amplitude Marketing | Nov 15, 2023 | SEO
Baidu Global is teaming up with Microsoft Advertising to improve the accuracy of its ad targeting capabilities. The company is set to utilize Microsoft Advertising’s Chat Ads API to offer users of its mobile keyboard, Baidu Global Keyboard, more relevant and engaging...
by Amplitude Marketing | Nov 15, 2023 | SEO
SEO reporting and tracking are major sticking points for anyone in the industry. Data that you find important may be less valuable to C-suite executives. Or you may not have enough data to show growth, changes and significant events clearly and concisely. Reports...
by Amplitude Marketing | Nov 15, 2023 | SEO
I remember well how, seemingly, one flick of a Google switch impacted the entire SEO community. Google’s Florida Update of 2003 affected Google search results for the industry and end users. I was at a huge gathering of SEOs who all had the same thing on their minds....
by Amplitude Marketing | Nov 15, 2023 | SEO
SearchBot – the first generative AI chatbot for search marketers – is now a suite of marketing generative AI tools. You can now: Access 13 new chatbot personas (each designed to meet a unique marketing use case). Create images using generative AI. Get prompt...
