by Amplitude Marketing | Feb 2, 2024 | SEO
Meta advertisers can now measure conversions that occur within one day of a video ad play. The introduction of the Engaged-view attribution setting addresses a video trend where viewers prefer to complete their session before taking action on a video ad, minimizing...
by Amplitude Marketing | Feb 2, 2024 | SEO
LinkedIn is simplifying action tracking with a new tool called Website Actions. This new data layer enables B2B marketers using LinkedIn’s Insight Tag to set new conversions, build retargeting audiences and measure campaign impact without the need for additional...
by Amplitude Marketing | Feb 2, 2024 | SEO
Google launched substantial updates to asset management and creation for Responsive Search Ads (RSAs), including: The ability to display a single headline. Associate up to three headlines and two descriptions at campaign level. Implement account-level automated...
by Amplitude Marketing | Feb 2, 2024 | SEO
Explore 3 types of content gap analysis to help you find high-quality content ideas, monitor your competitors, and beat their SERP rankings.
by Amplitude Marketing | Feb 1, 2024 | Social Media
Meta’s Twitter clone is growing steadily, though it still has a way to go to compete with X.