by Amplitude Marketing | Mar 7, 2024 | SEO
TikTok is facing renewed calls for a potential ban in America by U.S. Senators. A bipartisan group of lawmakers is proposing a law that would force ByteDance, TikTok’s owner, to divest the app within the next six months. If not, TikTok risks losing its user base of...
by Amplitude Marketing | Mar 7, 2024 | SEO
TikTok is encouraging creators to post more high-quality content by expanding its incentives, including: Allowing all creators to offer subscription packages. Bringing its Creativity Program out of beta. Upgrading its Creator Academy. Why we care. Encouraging creators...
by Amplitude Marketing | Mar 7, 2024 | SEO
Google has turned off some event rich results and changed the way some event rich results appear in the Google search results. As a result, you may see a drop in impressions and clicks reported in Google Search Console with that specific search appearance filter set...
by Amplitude Marketing | Mar 7, 2024 | SEO
Crafting winning ads is crucial for attracting the right audience, enhancing brand visibility and driving business growth in today’s highly competitive paid search landscape. As we navigate an AI-driven world, we must adapt our strategies to create impactful ads that...
by Amplitude Marketing | Mar 7, 2024 | SEO
Marketing channels and the teams managing them should be constantly collaborating and avoiding operating within silos. But it’s easier said than done sometimes. One partnership that commonly gets overlooked is between SEO and social media teams – both organic and paid...
