by Amplitude Marketing | Mar 8, 2024 | SEO
Marketers are leaving money on the table by focusing only on optimizing campaigns, not customer experiences. A campaign that leads to a customized/optimized landing page can dramatically impact overall campaign economics and customer engagement. How can you create...
by Amplitude Marketing | Mar 8, 2024 | SEO
Google Ads started limiting country-level location exclusion to 120 entities. Moving forward, advertisers will receive a warning notification if the number of entities they enter exceeds this limit. Exclusion list changes. The issue was first flagged by Google Ads...
by Amplitude Marketing | Mar 8, 2024 | SEO
Google launched a new measurement tool for advertisers in anticipation of its plan to phase out third-party cookies later this year. Meridian, an open-source Marketing Mix Model (MMM), has been introduced to help advertisers analyze campaign performance while...
by Amplitude Marketing | Mar 8, 2024 | SEO
There is no clear connection between social media engagement and page views for news publishers, according to a new study. Additionally, less than 1% of readers to news articles come from social media, according to research conducted by Memo. Why we care. Using social...
by Amplitude Marketing | Mar 8, 2024 | SEO
Google now supports two new properties for the recipes rich result report within Google Search Console. Google will now report on recipeInstructions and recipeIngredient. Previously, Google did now show warnings or errors related to recipeInstructions and...
