by Amplitude Marketing | Jun 4, 2024 | Digital Marketing
Quick riddle for you: What do you have in common with podcast hosts, YouTube sensations, TikTok stars, and Instagram influencers? Stumped? Okay, okay. I’ll tell you the answer. Statistically speaking, you probably also consider yourself a “content creator,” at...
by Amplitude Marketing | Jun 4, 2024 | Digital Marketing
The reign of keyword dominance is over. How SEO is changing is about to totally rewrite the rulebook. We’re now in the world of AI, chatbots, zero-click searches, and video content. But what I love most about all these changes is that there’s finally a laser...
by Amplitude Marketing | Jun 4, 2024 | Digital Marketing
Elly Truesdellleft her decade-long career sourcing new brands at Whole Foods to start a venture fund, New Fare Partners, where she helped launch new ventures including Made By Nacho, a cat food brand co-founded by chef Bobby Flay. Follow Elly’s expert advice to nail...
by Amplitude Marketing | Jun 4, 2024 | SEO
Instagram is experimenting with a new ad format that prevents users from scrolling until they view a video ad in their main feed. Why it matters. The move could significantly boost ad exposure for brands but risks alienating users who find forced viewing intrusive....
by Amplitude Marketing | Jun 4, 2024 | SEO
We thought Google’s mobile-first indexing initiative, which started in 2016, was completed last October. But it won’t really be fully done until after July 5. “The small set of sites we’ve still been crawling with desktop Googlebot will be crawled with mobile...