by Amplitude Marketing | Jul 2, 2024 | SEO
It’s halfway through 2024. How many of your SEO, PPC, and AI resolutions have you kept? Now is the perfect time to take stock of your existing campaigns and initiatives, sharpen your skills and set yourself up for a winning Q3 and beyond. Attend the summer edition of...
by Amplitude Marketing | Jul 2, 2024 | SEO
Microsoft Advertising introduced Property Center, an evolution of Hotel Center, and made Lodging Campaigns globally available. Why they matter. These new features aim to help property owners and managers attract more customers and increase bookings with simplified...
by Amplitude Marketing | Jul 2, 2024 | SEO
Google quietly expanded availability of Audience Signal Targeting for App campaigns, a feature previously only available for Performance Max campaigns. While Google hasn’t made an official announcement, advertisers are reporting the ability to use Audience Signal...
by Amplitude Marketing | Jul 2, 2024 | SEO
As we bid Google Universal Analytics (UA) its final adieu, we caught up with Product Director of Google Analytics, Steve Ganem, about its successor — Google Analytics 4 (GA4). We wanted to know how its meeting the needs of digital marketers, its privacy compliance,...
by Amplitude Marketing | Jul 2, 2024 | Social Media
But is that true?
