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Unified Commerce: The Future of Seamless Shopping

by Amplitude Marketing | Jul 4, 2024 | Digital Marketing

Unified commerce helps merchants provide seamless, personalized shopping experiences across all storefronts and sales channels.More
Google Ads completes auto-migration of location extensions to assets

Google Ads completes auto-migration of location extensions to assets

by Amplitude Marketing | Jul 4, 2024 | SEO

Google Ads has finished auto-migrating location extensions to assets for most active accounts, a process announced on July 24, 2023. Why we care. This change expands the ways advertisers can use location information in their ads, potentially improving ad performance...
Meta’s ad attribution update gives clearer view of conversions

Meta’s ad attribution update gives clearer view of conversions

by Amplitude Marketing | Jul 4, 2024 | SEO

Meta has introduced new attribution settings in its Ads platform, allowing advertisers to distinguish between all conversions and first-time conversions. How it works. Advertisers can now choose between two attribution options: All Conversions: Shows every conversion...
Google launches Merchant API Beta with new features

Google launches Merchant API Beta with new features

by Amplitude Marketing | Jul 4, 2024 | SEO

Google released the Merchant API Beta, a redesigned version of the Content API for Shopping, with new features and improved architecture Key features: Modular design with isolated sub-API updates. New sub-APIs including Data Sources, Notifications, Products,...
Google announces new Display & Video 360 features

Google announces new Display & Video 360 features

by Amplitude Marketing | Jul 4, 2024 | SEO

Google announced several new features coming to Display & Video 360. Key updates: Report files download list: New page in instant reporting for Display & Video 360 and Campaign Manager 360. Allows customers to view status and access downloaded reports. User ID...
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