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Share of Voice Tools for Growing Companies

Share of Voice Tools for Growing Companies

by Amplitude Marketing | Apr 29, 2026 | Digital Marketing

When tracking share of voice for marketing teams, it’s often assumed to be a vanity metric — a number executives like to include in board decks but one that rarely influences strategy. In practice, that assumption doesn’t hold up. Share of voice (SOV) is one of the...

How I Do Content Engineering with Claude Code

by Amplitude Marketing | Apr 29, 2026 | SEO

Back in August 2025, I shared the AI content process I had developed for the Ahrefs blog. It used ChatGPT projects and custom GPTs to speed up certain types of content creation from several days to a couple of hours,…Read more ›

Meta updates transparency rules for third-party ad platforms

by Amplitude Marketing | Apr 28, 2026 | Social Media

New policies reflect advertiser feedback and include restrictions around cost breakdown and campaign tool usage.

Pinterest releases 2026 wedding trends report

by Amplitude Marketing | Apr 28, 2026 | Social Media

Unusual venues, offbeat cakes and nostalgic tech were among the most popular search trends for marriage-minded users.

Life stage matters more than age for in-app brand promotions

by Amplitude Marketing | Apr 28, 2026 | Social Media

A new study from Meta found that behaviors such as “digital pebbling” are prevalent across every generation, and expert knowledge matters more than fame.
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