by Amplitude Marketing | Aug 28, 2024 | Social Media
As the saying goes, when you try to appeal to everyone, you appeal to no one. Niche marketing is a highly targeted form of advertisement. With niche marketing, businesses promote their products and services to a small, specific and well-defined audience. As social...
by Amplitude Marketing | Aug 28, 2024 | Social Media
Instagram is booming for UK brands right now. Among consumers, Instagram topped the list for social shopping purchases in 2023. It is also the most frequently used platform for Gen Z (80%) and Millennials (72%). For Gen X, Instagram ranks second with 49% usage, and...
by Amplitude Marketing | Aug 28, 2024 | Digital Marketing
YouTube growth strategies continue to be a hot topic among marketers. In fact, most marketers plan to increase their YouTube budgets this year and say the platform has the highest growth potential in 2024. Anytime you’re talking about YouTube growth (and I talk about...
by Amplitude Marketing | Aug 28, 2024 | Digital Marketing
Today, I’ve got a special treat for you, something most companies won’t share: a peek at one of our losses. A “best practice” that failed so hard we had to pause part of the test early. And, if I can wax clickbait-y for a moment, it’s a tactic you may be using in your...
by Amplitude Marketing | Aug 28, 2024 | SEO
In fact, according to Kevin Indig, travel was the fifth largest industry on the web by organic visibility in June 2024. If you want to generate more bookings or get more customers, you will need to do SEO. To write…Read more ›