by Amplitude Marketing | Oct 21, 2026 | Social Media
The company added a new feature that will allow third-party platforms to tailor age ranges and gender details for different elements in a promotional campaign.
by Amplitude Marketing | Oct 21, 2026 | Social Media
Third-quarter revenue rose 26% year over year to nearly $65 billion, but expenses were up 68% due to capital expenditures.
by Amplitude Marketing | Oct 21, 2026 | Social Media
Key takeawaysThe most important employee advocacy metrics tie directly to business outcomes: reach, engagement, leads, hires, and ad spend saved.Calculating employee advocacy ROI means assigning dollar values to revenue, recruiting savings, paid media savings, and...
by Amplitude Marketing | Oct 21, 2026 | Social Media
Key takeawaysSocial media in healthcare builds patient trust, supports recruitment, raises public health awareness, and creates direct communication channels with patients, but compliance with HIPAA, FDA, and FTC regulations is non-negotiable.A documented healthcare...
by Amplitude Marketing | Oct 21, 2026 | Social Media
A new study commissioned by the platform found that nearly two-thirds of people posting videos wanted to insert themselves into the content using artificial intelligence.