by Amplitude Marketing | Aug 13, 2026 | Digital Marketing
G2’s 2026 Answer Economy research found that 51% of B2B software buyers start their research with an AI chatbot more often than Google. That shift means marketing teams need to track not only traditional search performance but also how AI assistants and answer engines...
by Amplitude Marketing | Aug 13, 2026 | Digital Marketing
If you’re comparing Scrunch alternatives, start by separating monitoring from execution. Monitoring tools show how brands appear in AI-generated answers. Optimization tools add recommendations, content briefs, or workflows that help teams act on those findings. Answer...
by Amplitude Marketing | Aug 13, 2026 | SEO
37 proven ways to use AI in marketing, from SEO to international marketing, each one from a marketer who has done it and shown their working.Read more ›
by Amplitude Marketing | Aug 13, 2026 | Social Media
AI agents are coming for your to-do list. Unlike chatbots that wait around for the next prompt, AI agents can work toward a goal, move autonomously through next steps, and keep things moving while you’re busy elsewhere. We spoke with real social pros to see how...
by Amplitude Marketing | Aug 12, 2026 | Digital Marketing
The bar for B2B SEO tools has shifted. SEO strategy is no longer just about ranking on page one, because buyers are increasingly discovering vendors through AI-generated answers. A strong Google ranking still matters, but so does visibility in AI search, and B2B teams...