by Amplitude Marketing | Feb 3, 2026 | Social Media
Key takeawaysBefore you invest in TikTok marketing, make sure your audience is there. The average TikTok user is between 23 and 34, making it a strong channel to reach younger audiences.TikTok is all about creativity. Whether you work with creators or post...
by Amplitude Marketing | Feb 3, 2026 | Social Media
As social media marketing matures, the role of the social team continues to grow alongside it. In a single day, one team might publish content, manage a spike in comments, respond to customer questions and explain performance to leadership. Each task produces new...
by Amplitude Marketing | Feb 3, 2026 | Social Media
The days of mass emails and faceless alumni newsletters are over. Modern graduates demand genuine, two-way conversations and personalised experiences. To truly unlock loyalty, mentorship, and vital support, you must shift your strategy. Activate your presence where...
by Amplitude Marketing | Feb 3, 2026 | Digital Marketing
At 23, I walked into BlackRock‘s New York office fresh out of Wesleyan University, ready to conquer Wall Street. By 28, I had traded my corporate badge for a ring light and a mission to empower women through content creation. Along the way, I learned that the biggest...
by Amplitude Marketing | Feb 3, 2026 | Digital Marketing
If you‘ve ever wondered why B2B email marketing still dominates as a revenue-driving channel in 2025, you’re not alone. Despite the rise of new marketing platforms and AI-powered tools, B2B email marketing remains one of the most reliable ways to nurture leads,...
