by Amplitude Marketing | Nov 27, 2025 | Social Media
Social media marketing is more than just posting content and hoping for engagements. It’s maintaining an active presence and building a strong brand community. And it’s monitoring conversations to identify and mitigate risks to your brand reputation. That’s why you...
by Amplitude Marketing | Nov 27, 2025 | Social Media
An effective social media strategy depends on an in-depth understanding of your audience. Knowing what topics interest your audience helps you craft content and messages that resonate with them. To stay in tune, brands rely on social listening tools. These tools let...
by Amplitude Marketing | Nov 27, 2025 | SEO
But here’s what matters more: in our case, the mentions that do include links appear on high-volume queries. This means your actual visibility—measured in impressions rather than raw citation counts—can be far higher than your link percentage suggests. In this…Read...
by Amplitude Marketing | Nov 26, 2025 | Social Media
Humour is a hugely powerful currency on social media in the UK and the country’s smartest brands know it. They aren’t just chasing the next viral gag. They’re weaving humour into the very fabric of their marketing strategies. This approach isn’t about posting a cheeky...
by Amplitude Marketing | Nov 26, 2025 | Digital Marketing
This pains me greatly to say, but: That typo in your last campaign may have made your audience more engaged. That’s because in a world where you don’t always know what’s real and what’s AI — and trust in general is in rapid decline — a little tyop indicates that a...