by Amplitude Marketing | Sep 13, 2025 | Digital Marketing
Microsoft Excel know-how is so expected that it hardly warrants a line on a resume anymore. But how well do you really know how to use it? Marketing is more data-driven than ever before. At any time you could be tracking growth rates, content analysis, or marketing...
by Amplitude Marketing | Sep 13, 2025 | Digital Marketing
Content syndication is the secret to getting your excellent content in front of more people. Instead of posting your content on your site only, content syndication requires repurposing content across the web. Yes, the exact same content. And no, it’s not a duplicate...
by Amplitude Marketing | Sep 13, 2025 | SEO
Assistants like ChatGPT, Gemini, and Perplexity don’t show fixed results—they generate answers that vary with every run, every model, and every user. “AI rank tracking” is a misnomer—you can’t track AI like you do traditional search. But that doesn’t mean…Read more...
by Amplitude Marketing | Sep 12, 2025 | Social Media
Nike’s social media strategy isn’t just about selling products—it’s about chasing the impossible and shaping global culture. The brand’s historic legacy built on athlete partnerships has made Nike the blueprint for social media success in any industry. Their recent...
by Amplitude Marketing | Sep 12, 2025 | Digital Marketing
When I started in content marketing in 2013, my digital marketing analytics strategy was refreshing Google Analytics to check if page views were up. Traffic climbing meant we were winning; traffic dropping meant panic mode. Over many B2B SaaS roles, I learned that...
