by Amplitude Marketing | Jul 15, 2025 | Digital Marketing
As a marketer, my Mondays typically start with diving into the previous week’s performance reports. Excel sheets with campaign data, social post-mortems, budget allocations, ad spend analytics, and more. Sometimes, there’s enough data to make my head spin. As you can...
by Amplitude Marketing | Jul 15, 2025 | SEO
Google uses “grounding” to improve their accuracy, but according to our research, AI Overviews are more likely to cite AI-generated content than human-written content. Here’s what we found: We took one million SERPs showing AI Overviews from Ahrefs Keywords...
by Amplitude Marketing | Jul 15, 2025 | Social Media
Social has long been under-resourced relative to its influence—largely because it hasn’t always been easy to tie to revenue. But when you can say, “This campaign influenced $500K in pipeline,” it changes the conversation. Social becomes a revenue lever, not just a...
by Amplitude Marketing | Jul 14, 2025 | Social Media
Another option to manage your TikTok updates.
by Amplitude Marketing | Jul 14, 2025 | Social Media
The report looks at how thought leadership influences indirect decision makers.