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5 best CRMs for gym businesses in 2025

5 best CRMs for gym businesses in 2025

by Amplitude Marketing | Jul 19, 2025 | Digital Marketing

Managing a successful gym requires more than just great equipment and passionate trainers. With fitness members increasingly expecting seamless digital experiences, gyms need robust customer relationship management (CRM) systems to handle everything from lead...
5 best CRMs for construction businesses in 2025

5 best CRMs for construction businesses in 2025

by Amplitude Marketing | Jul 19, 2025 | Digital Marketing

In the construction industry, managing client relationships isn’t as simple as logging a few notes and tracking emails. With long project cycles, complex stakeholder networks, on-site and off-site coordination, and a steady stream of subcontractors, suppliers, and...
25 brand style guide examples I love (for visual inspiration)

25 brand style guide examples I love (for visual inspiration)

by Amplitude Marketing | Jul 19, 2025 | Digital Marketing

Some people save recipes. I bookmark brand style guides. Not just for reference, but because when they’re done right, they’re ridiculously inspiring. Whether you’re building a brand from scratch or giving a visual refresh to a client, there’s so much to steal from how...

8.64% of AI Overviews Appear Outside Position #1 (And as Low as Position #6)

by Amplitude Marketing | Jul 19, 2025 | SEO

For example, here’s an AI Overview in the 2nd position. I asked our awesome data scientist Xibeijia Guan to find out how often they show in different positions. She pulled 10M SERPs with AI Overviews total, 1M per country across…Read more ›

The Great Decoupling of Clicks and Impressions — Whiteboard Friday

by Amplitude Marketing | Jul 19, 2025 | SEO

Is your Google Search Console showing a trend of plummeting clicks and soaring impressions? Welcome to “The Great Decoupling,” a seismic shift in how people are using the web driven by AI Overviews. In this episode of Whiteboard Friday, Tom explains how AI...
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