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In a feature-parity world, it’s all about your brand — here’s how your startup can nail it in the first 100 days

In a feature-parity world, it’s all about your brand — here’s how your startup can nail it in the first 100 days

by Amplitude Marketing | Jun 24, 2025 | Digital Marketing

Let’s say you‘re the CMO of a scrappy startup, and you’ve got limited (or no) budget. You’ve got no name recognition, and no time to waste. So, where do you start to make the biggest impact? Brand. I’ve seen this firsthand. I helped build Drift into a...

Websites With More Organic Search Traffic Get Mentioned More in AI Search

by Amplitude Marketing | Jun 24, 2025 | SEO

I looked at the top 50 websites mentioned in Ahrefs Brand Radar for Google AI Overviews, ChatGPT, and Perplexity. This is across ~76.7M AI Overviews, 957k ChatGPT prompts, and 953.5k Perplexity prompts for the month of June 2025. I compared…Read more ›

X Adds More Sports Engagement Options to Maintain Community Engagement

by Amplitude Marketing | Jun 23, 2025 | Social Media

X is looking to ensure it doesn’t lose sports discussion to Threads.

How Social Platforms Measure Video Views [Infographic]

by Amplitude Marketing | Jun 23, 2025 | Social Media

A handy listing to ensure that you’re tracking the right data points.

WhatsApp Banned From US House Staff Devices Amid Questions Over Potential Vulnerabilities

by Amplitude Marketing | Jun 23, 2025 | Social Media

Meta says that WhatsApp offers a higher level of security than other alternatives.
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