by Amplitude Marketing | Apr 16, 2025 | Digital Marketing
I first downloaded TikTok during college to scroll through comedy and pop culture discourse. But then, as I grew as a marketer, I started seeing some serious potential everywhere. And I’m not the only one who noticed. TikTok has evolved beyond just dance trends...
by Amplitude Marketing | Apr 16, 2025 | Digital Marketing
Before you decide what to buy, you probably decide where to shop — which means turning to your favorite search engine. With online searches dominating as the starting point of most purchases, customer journey SEO is now mission-critical for every business. I honestly...
by Amplitude Marketing | Apr 15, 2025 | Social Media
TL;DR Tracking sentiment will help you prevent crises and build advocacy. Quickly address negative mentions to avoid PR issues and engage positive ones to identify brand ambassadors for influencer campaigns. Mentions can be turned into authentic content. Repurpose...
by Amplitude Marketing | Apr 15, 2025 | Social Media
Another step towards expanded business listings in the app?
by Amplitude Marketing | Apr 15, 2025 | Social Media
X continues to refine its analytics options (for Premium msubscribers).
