How to document your SEO strategy

How to document your SEO strategy

Have you ever felt like your brilliant SEO ideas are trapped in your head, struggling to gain traction with your team or clients? You aren’t alone.  Many SEO professionals overlook a crucial step that could make or break their success: documenting their strategy. ...
10 advanced strategy ideas for Google Ads

10 advanced strategy ideas for Google Ads

PPC advertisers must take a strategic and nuanced approach to campaign management to stay ahead of the competition. At SMX Advanced, PPC experts Sarah Stemen and Christine Zirnheld, senior digital marketing manager at Cypress North, shared their top actionable...