by Amplitude Marketing | Aug 29, 2024 | Social Media
You see the engagement soaring, the follower count climbing and the buzz building around your brand. But translating the growth you see on social into boardroom-ready insights remains a persistent hurdle. The root of this challenge lies in the fragmented nature of...
by Amplitude Marketing | Aug 29, 2024 | Digital Marketing
HubSpot’s 2024 State of Marketing Report found that marketers save around 2.5 hours per day with AI. Further, 60% of marketers see AI tools as helpful assistants in their jobs. When it comes to technical SEO and AI, specifically, I set out to answer three burning...
by Amplitude Marketing | Aug 29, 2024 | Digital Marketing
Shopping trends have drastically changed over the past few years. While most of us previously browsed retail stores on a Saturday to find great deals, we now turn to Instagram to find discounts offered by influencers. And rather than watching TV ads to find out about...
by Amplitude Marketing | Aug 29, 2024 | Digital Marketing
Is AI taking over jobs in 2024? A quarter of workers are worried it is. There’s even a website called “Will Robots Take My Job?” where you can input a job title and see the likelihood of AI taking it over. I’ll admit that I’m even affected by this fear, checking the...
by Amplitude Marketing | Aug 29, 2024 | Digital Marketing
You don’t have to be in marketing to know what it means to “go viral,” but the dream of saying, “My brand went viral”? — That’s definitely unique to our profession. Marketing managers are even credited with coining the phrase back in the 1980s, but it’s safe to say a...