by Amplitude Marketing | Aug 16, 2024 | SEO
The dust is still settling after Google’s abrupt late-July pivot on cookies (they’re here indefinitely). Now what? The reaction of advertisers has ranged from disbelief to sheer relief. It’s true – cookies sticking around will help give us more data to work with. But,...
by Amplitude Marketing | Aug 16, 2024 | SEO
Google announced a number of updates and experiments for its new AI Overviews today including more ways to see citations and links to the sources Google uses to generate the AI Overviews. Google also testing new link icons in AI Overviews. Google is also expanding...
by Amplitude Marketing | Aug 16, 2024 | SEO
Marketing research consistently shows that accurate audience targeting and relevant lookalike modeling leads to higher audience engagement and, ultimately, greater conversions. The challenge, however, lies in obtaining permissioned data sources that offer insights...
by Amplitude Marketing | Aug 16, 2024 | SEO
Client meetings are one of the keys to success for any SEO consultant or marketer. In this edition of Moz’s educational Next Level series, Meghan shows you how to use Moz Pro to prepare for and run a successful meeting with your clients.
by Amplitude Marketing | Aug 15, 2024 | Social Media
Speculation has been that X is losing a heap of users, but that doesn’t seem to be happening.
