How to Become an SEO Conference Speaker

by | Aug 20, 2024 | SEO

Here’s their personal roadmap for speaking on the biggest stages, building your personal brand, and even getting flown around the world on someone else’s dollar. Big dreams often start with small first steps—in this case, hosting webinars and running...

Crawl Me Maybe? How Website Crawlers Work

by | Aug 20, 2024 | SEO

Search engines are increasingly ruthless when it comes to the quality of the sites they allow into the search results. If you don’t grasp the basics of optimizing for web crawlers (and eventual users), your organic traffic may well pay…Read more ›

SERP Volatility: Why Your Rankings Are in Flux

by | Aug 20, 2024 | SEO

I’ve personally witnessed a gaming brand use search share of voice data to justify a $60M acquisition and market expansion. The bottom line is: search rankings and revenue are intrinsically linked. That’s why SERP volatility, even down to the keyword…Read more...
Google Ads removes Audience Recommendations

Google Ads removes Audience Recommendations

by | Aug 20, 2024 | SEO

Google Ads officially eliminated the audience recommendations feature from the Insights tab, a move that removes automated suggestions for targeting specific audiences. Why we care. The removal of audience recommendations from Google Ads’ Insights tab forces...