by Amplitude Marketing | Jul 19, 2024 | Digital Marketing
Whenever I dream up a home improvement project for my place, I work the smartest and fastest when I have the right tools. It’s amazing the difference a good tool can make – and the extra time it takes to get work done without a helpful tool.The same principle applies...
by Amplitude Marketing | Jul 19, 2024 | Digital Marketing
Which AI tactics will keep your site relevant and engaging as website strategies shift from broad audience capture to hyper-personalization? The days of designing websites solely for broad audience capture and search engine optimization are well behind us. The future...
by Amplitude Marketing | Jul 19, 2024 | Digital Marketing
Business budgets are a source of truth for your income and expenses. That includes all the money you spend — from A/B testing your marketing campaigns to your monthly office rent. In my roles, I’ve needed to create budgets for whole projects and smaller writing...
by Amplitude Marketing | Jul 19, 2024 | SEO
Pay-per-click (PPC) is a form of online advertising where advertisers pay a fee each time someone clicks their ad. There’s no conundrum between the two types of marketing. You don’t have to choose one or the other; the best companies…Read more ›
by Amplitude Marketing | Jul 19, 2024 | SEO
Well… if you can’t win, change the rules. There’s a very simple trick for getting search traffic for the keywords that you want to rank for—without actually ranking for them. Enter… One of the most common pieces of marketing advice…Read more ›