by Amplitude Marketing | Jul 24, 2024 | Digital Marketing
When my sister and I started Vinat to make buying wine online more accessible, I thought that any kind of PR was going to be prohibitively expensive for our small brand. Previously, I had worked in corporate finance, so I knew exactly how much the companies I worked...
by Amplitude Marketing | Jul 24, 2024 | Digital Marketing
Welcome to Creator Columns, where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. Back in 2015, I worked for a medium-sized British software company. My job was to increase the number of leads we generated from our Facebook,...
by Amplitude Marketing | Jul 24, 2024 | SEO
Comparing your website’s organic search performance to the latest industry benchmarks is the best way to contextualize YTD organic search traffic data, adapt SEO and content strategies to maximize results, and set more informed KPIs. Join Steven van Vessum, Director...
by Amplitude Marketing | Jul 24, 2024 | SEO
After years of back and forth between Google and regulatory bodies, the news finally came in yesterday that Google is scrapping plans to kill third-party cookies in Chrome. Unsurprisingly, advertisers had something to say about that. Emotions ranged from lack of...
by Amplitude Marketing | Jul 24, 2024 | SEO
Google is rolling out a new notification in select Google Ads accounts, offering personalized support for implementing enhanced conversions. Why we care. Despite Google’s decision to stall removing cookies from Chrome, advertisers still need new ways to measure and...
