by Amplitude Marketing | Apr 17, 2024 | SEO
As a search marketing professional, you’ve honed your skills in driving targeted traffic and achieving measurable results. But what if you could amplify your impact and reach a wider audience? Join MNTN on Thursday, April 18th to learn more about why CTV is a logical...
by Amplitude Marketing | Apr 17, 2024 | SEO
Ad Strength is not a “major factor” that stops a keyword from going to auction, despite what some advertisers may believe. That’s according to Google Ads Liaison Ginny Marvin. Ad Strength. Responding to a post on X from an advertiser who said “Ad Strength is a major...
by Amplitude Marketing | Apr 17, 2024 | SEO
Google is introducing new generative image tools for Demand Gen advertisers worldwide. These AI-powered tools can quickly produce high-quality image assets with just a few clicks. Google is also rolling out a new Generate more like this feature, which lets advertisers...
by Amplitude Marketing | Apr 17, 2024 | SEO
SEO is turbulent right now. Between tons of algorithm updates and reports of Search Generative Experience (SGE) taking over the SERPs, there’s a lot of uncertainty and anxiety about the path forward. To me, it’s the perfect time to put some under-utilized SEO research...
by Amplitude Marketing | Apr 17, 2024 | SEO
Google Business Profiles (GBP) has long been a cornerstone of local SEO efforts. Google has devised various mechanisms and processes to deter abuse and enhance the accuracy of information on GBP listings and their appearance on Maps. Consequently, Google frequently...
